

Head Trip
By Adriana Ermter
The first beauty products I ever spent my hard-earned $2-an-hour babysitting money on were Finesse Extra Body Shampoo and Conditioner. I was 13 years old, swimming twice a day for the Calgary Aquabelles. Washing my fine, thin, stick-to-my-scalp blonde hair meant more to me than just getting it clean: I was trying to rinse the chlorine smell out and scrub a little feel-good beauty in. My teammate Michelle used Finesse. She had beautifully thick, naturally wavy, blonde hair. I coveted it - and her shampoo. Finesse made me feel like I had half a chance at being pretty.
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Beachy Waves
Most hair has a natural wave, but most women don't know how to deal with it. So we squash its independent tendencies and flat iron it into submission. Well, no more this summer is all about big, beachy waves. The trick to making them look air-dried by ocean winds? Comb Finesse Curl Defining Mousse through damp hair, scrunch, and twirl large sections around two fingers as you blow dry with a diffuser.
Wear it on the Weekend — Flip upside-down and spray Finesse Extra Hold Hairspray all over, then use your hands to scrunch in chunky waves for a beautiful wind-blown, saltwater-soaked effect.
Wear it to Work — Use a little more mousse on dry hair and wrap random sections around a curling iron for smoother, neater waves.
Pony-Loop
This half ponytail, half bun is an easy way to get your hair off your neck when it’s sticky hot out. Work BeautiFULL Volume Mousse through dry hair and start making a ponytail. As you’re pulling your hair through the elastic, stop when it forms a loop with the ends tucked underneath. Hold it there, and keep pulling the loop through the elastic to secure it at the base.
Wear it on the Weekend — Back-comb the length of your hair to make a fluffy, volumized pony-loop.
Wear it to Work — Leave a 1” section of hair out of the pony-loop. Wrap it around the base to conceal the elastic, and pin it into place.
Straight & Sticking With It
Sleek, straight hair always looks sophisticated. To keep it from poufing up in the humidity, follow these tips. First, use Finesse Moisturizing Shampoo and Conditioner so your hair doesn’t go looking for moisture from the air. Next, apply Finesse Extra Control Mousse before blow-drying and flat-ironing. It helps seal the cuticle to keep out humidity so hair stays smooth.
Wear it on the Weekend — Spritz flat-ironed hair generously with Finesse Extra Hold Hairspray. Flip your head over and blow dry for tons of body.
Wear it to Work — Make a deep side part and sweep bangs smoothly across your forehead. You can also add a thin headband if you like.
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